Design Attitude

Author
Not available
Publisher
Routledge
Published
20240624
ISBN
9781032837055
ISBN registration area
English-language area (ISBN 978-1)

Description

Design Attitude makes the compelling argument that any firm in any profession in any land will be better equipped for the 21st century world of business if they introduce into their organizations the attitudes, behaviours, skills, and mindset - in sum, the culture - of the design profession. Kamil Michlewski describes the rise of the design profess